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We’re delighted to welcome Elisabeth Garreau to ftrack! Elisabeth is leading ftrack’s Customer Success team to ensure all customers achieve their production goals, whatever they may be. Read to learn about Elisabeth and her role as VP of Customer Success.

Elisabeth Garreau, VP of Customer Success, ftrack

Can you please tell us a little about your career journey?

I grew up in France and started my career in Telecommunications. After graduating from the Institut Mines-Télécom Business School, I worked in product marketing for the European mobile operator Orange. Eventually, my travel gene started to itch, so I looked for expatriation opportunities and applied for Canadian permanent residency. I quit my job, left my Parisian apartment, sold all my furniture, and arrived in Montreal with two suitcases and no job. That was 20 years ago!

I worked for several telecommunications companies in product management and marketing, after which I joined Autodesk. Following a couple of years in marketing, I decided to explore sales. I wanted to work more closely with customers and provide them with the tools and solutions to help them in their day-to-day jobs. As a Named Account Sales Executive, I got to work with the largest film, games, and VFX studios. When Autodesk acquired ShotGrid, I specialized in the product and supported my peers in selling the platform worldwide—this was a fantastic experience.

After spending 13 years at Autodesk (28% of my life!), I thought it was time to try something different. I knew my passion was in building long-term relationships with customers and working in a role that contributes directly to their success and satisfaction, so I reached out to ftrack. The VP of Customer Success role was a natural fit for me—and my dream job!

What does your role as VP of Customer Success at ftrack involve?

As VP of Customer Success, I manage the Customer Success organization at ftrack. The department includes Support and Technical Consultancy, Training, and an exceptional team of Account Managers and Customer Success Managers, whose job is to help customers define what success means to them and how they can achieve it using ftrack’s solutions. We work closely with our customers, from onboarding to post-sale phases and throughout their life cycle. Our team also represents ftrack customers as they liaise with the product and engineering teams to attain the best possible experience.

What did you learn in previous roles that you will apply to your position at ftrack?

In the time I spent at Autodesk, I came to realize just how vital certain software and solutions are for our customers; they have built their pipeline around them, they rely on them, and some of the decisions we make as software companies can have a tremendous impact on their productions and people. So, in my work at ftrack, I will always keep the customer in mind whenever we take action or make a decision. Our choices must always benefit our customers.

What excites you about the future of the creative industries?

I am thrilled about the opportunities surrounding remote work and global collaboration. Of course, worldwide workflows are nothing new to the media and entertainment industry; studios from different continents often work on the same projects. However, the scope for remote work is now bigger than ever, and the approach is quickly expanding into other industries.

I believe remote work and global collaboration provide studios with a unique opportunity to source the best talent, regardless of where they are based. A few years ago, I would have never thought I could join a Swedish company without moving from Montreal or work with remote employees in Seoul, Vancouver, and Madrid—but here we are!

Products like ftrack help producers and artists worldwide work together, assign tasks, handle review sessions, and capture feedback as if they were in the same room. Whether they are using ftrack’s cloud or on-prem solutions, they can all work from the same source of truth, and that’s the crucial thing.

Learn how creatives are tackling remote workflows in the age of COVID.

What are you excited about achieving at ftrack in the next 12 months?

My priority is to build a best-in-class team of Account Managers and Customer Success Managers. Together, we will work hand in hand with our customers to define their business objectives and ascertain how to achieve them with ftrack. I will also establish an engagement model to ensure we consistently provide an exceptional level of service to all customers. We’re already in excellent shape on the support side, and there are great things to come from ftrack’s training platform.

What do you enjoy outside of work?

I enjoy spending time with my family (hubby and two boys, aged 12 and 16) and friends. I love nature, travel, and all kinds of outdoor activities—hiking, biking, swimming, camping, kayaking, you name it—and I just got my certification as a yoga teacher!

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Start your free trial today. Have any questions? Elisabeth and team will be on hand to help you out!

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