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SIGGRAPH 2023 begins on August 6th, and Backlight will be there! We can’t wait to see you all there. Use our code FTR1065 to get a free SIGGRAPH pass and meet us on the show floor.

We’re excited to announce that Backlight is exhibiting at SIGGRAPH 2023 this August in LA. The Backlight team, comprised of ex-VFX producers, pipeline engineers, technical directors, and VFX supervisors, will be at booth 114. Our team is ready to meet you and learn how you work today, and what your goals are for the future.

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About SIGGRAPH 2023

ACM SIGGRAPH is a special interest group within ACM, and SIGGRAPH 2023 is the premier conference for computer graphics and interactive techniques worldwide. This year, it celebrates the 50th conference and reflects on half a century of discovery and advancement while charting a course for the bold and limitless future ahead.

When: 6–10 August in
Los Angeles

Where: Los Angeles Convention Center
1201 S. Figueroa St.
Los Angeles, CA, 90015

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Register here:

New registrations can apply code FTR1065 for a free pass or $30 off any other type of pass.


Why Visit Backlight

In a place brimming with so much new technology, amazing presentations, and cutting-edge experiences, why should Backlight be on your SIGGRAPH 2023 plan? 

Short and simple, we’ve created an innovation hotbed.

Last year we attended SIGGRAPH to show ftrack Studio, Review, and cineSync, but this year we’re unveiling more of the Backlight product line. Here are seven reasons why you will want to us:

1. Visualize Work Management with ftrack Studio

ftrack Studio is an Academy Award-winning shot management, production tracking, and media review platform. With ftrack Studio, enjoy production management and web review harmoniously blended into a single product and subscription. Ever imagined using Kanban boards for managing VFX? ftrack Studio was designed by artists for artists, making work management visually engaging and intuitive.

New ftrack Studio developments include:

  • Brand new UI features
  • Powerful API updates to help you automate and analyze project performance
  • Intuitive media review updates for enhanced collaboration

2. Unmatched Synchronization and Media Review Quality with cineSync

cineSync is an Emmy and Academy Award-winning creative review and approval solution that has become the industry standard for ultra-secure, real-time, high-quality media reviews. 

We’ve been mastering synchronized reviews for almost two decades with cineSync and are ready to share our new features with you.

New cineSync features include:

  • Integration with iconik’s simple, scalable, and secure MAM
  • New file transfer capabilities
  • Wacom support for cineSync 5
  • And a first glance at cineSync 5’s upcoming API!

3. Accessible and Scalable Media Asset Archives with iconik

Iconik is cloud-native media asset management and collaboration hub that allows you to use existing cloud and on-premise storage—allowing you to scale usage as needed, only paying for what you need. Iconik makes it easy to store and search your reference footage, HDR’s, and use our smart AI tools for automated tagging, filtering and searches.

Other iconik features you’ll love include:

  • Iconik’s cineSync integration
  • Integration with Wildmoka’s content hyper-distribution platform
  • Hybrid cloud (manages both cloud and on-premise storage) for truly flexible asset management

4. Tell Massive Interactive Stories with Backlight Gem

Backlight Gem is a narrative design platform purpose-built for games and other interactive media. With features for rapid prototyping, script-style writing that creates asset IDs automatically, a bi-directional API for end-to-end game dev pipelines, and a lot more.

Here’s a taste of what Gem can do:

  • Combine screenwriter-friendly scripting tools with complex narrative management
  • Tie narrative design into your development pipelines
  • Empower collaboration across the storytelling process

5. Meet the Solution Maestros

Our Solution Delivery team, composed of professionals with decades of experience, will be on the site to showcase how our products can be seamlessly integrated into your studio. Our sales team has also worked with studios and media organizations of every size to identify easy wins and strategies to improve every part of the video and media lifecycle.

6. Refresh with Backlight

How can an event be complete without some fun? Join us for happy hour at our booth for a refreshing round of drinks on Wednesday, Aug 9th, from 4:30 pm – 6:00 pm.

7. You can’t miss us

 As you enter the exhibit room floor, you’ll spot us at booth number 114, just a little way forward from the entrance. Doesn’t get much easier than that.

This will be a golden opportunity to interact with industry veterans and explore leading-edge solutions for your creative work. Remember to use the free code FTR1065 to secure your complimentary pass.

We’re looking forward to seeing you at Booth 114.

See you soon at SIGGRAPH 2023!

Not going to Siggraph and want to talk to someone today? Schedule an introductory call with our team.

Schedule a meeting here